A briefing is a session. A trip is an on-the-ground programme with Yereth in China.
Executive briefings
Pre-trip sessions, board dinners or half-day leadership briefings. Comparable to a keynote or intensive workshop.
Half-day or full-day briefing before travel
Board or leadership offsite in Europe or Asia
Market snapshot, priorities and questions for the field
Typically from around €5,000, depending on preparation and travel.
On-the-ground executive trips
Multi-day programmes in China with pre-trip context, on-the-ground framing and debriefs. Priced per person.
Shanghai, Hangzhou, Shenzhen, Beijing and curated site visits
Evening debriefs connecting meetings and demos
Decision-ready memos for your board back home
A full week is typically €10,000-€12,000 per person. Shorter programmes are scoped individually based on group size and days on the ground.
Hosted by Yereth Jansen and John Lin. Contract through Yereth Consulting (Netherlands) or CloudBridge Capital (Hong Kong), whichever suits your organisation.
Who this is for
Boards and C-suite teams planning a China visit or market review
Retail and consumer leadership benchmarking against China’s platform economy
Government and trade delegations needing cultural and commercial context
Innovation teams preparing site visits in Shanghai, Hangzhou, Shenzhen, Beijing and beyond
“
During our visit to Shanghai, Yereth offered us a clear and eye-opening perspective on the future of retail, social commerce and the platform economy.
Yuthasak Poomsurakul, CEO CP All (7-Eleven Thailand)
Plan a China programme
Tell us whether you need a briefing, an on-the-ground trip, or both. Include group size, dates and objectives so we can scope the right format.